Double Rainbow launches Landkind to deliver a new class of sustainable wellness products

4 Apr 2022

  SHARED Landkind Visual Expression R2 011322 3 Page 61

Cambridge, Mass., April 4, 2022 - DoubleRainbow Biosciences, a sustainable biotech company harnessing the power of natural evolution through bioengineering to improve the quality of human health, announced the launch of Landkind to enable an entirely new class of sustainable supplements, precision-engineered to advance human health. Born from the revolutionary technologies of DoubleRainbow Biosciences, Landkind is the world’s first sustainable dietary supplement company. From how they are sourced and produced, to how they are tested and measured – Landkind is seeking to fundamentally change the way wellness products are made.

As we continue to explore the full therapeutic potential of our PRISMTM and HARMONYTM platforms, we are always mindful of ways to expand their utility and maximize their impact for people and the planet,” said Jing-Ke Weng, Co-founder of Double Rainbow. Through Landkind, we see a unique opportunity to leverage our synthetic biology capabilities to enhance human health through dietary supplement markets.”

Through Landkind, we see a unique opportunity to leverage our synthetic biology capabilities to enhance human health through dietary supplement markets.
Jing-Ke Weng, Co-founder of Double Rainbow

The consumer health market continues to grow, as many people are increasingly looking to take control of their health regimen and complement conventional care with a range of wellness products. This pursuit has contributed to the dietary supplement market surpassing $200 billion in 2021 while being highly dependent on the bioactive compounds commonly found in many plants and natural organisms. As a result, some of our most precious natural resources have been over-harvested and overtaxed, pushing valuable medicinal plants to the edge of extinction. Common means of isolation and extraction, have also compromised product purity, allowing conventional plant-derived pills, powders, tinctures, and tonics to contain pesticides, heavy metals, and residual solvents; while failing to produce products with consistent levels of bioactive ingredients. Landkind’s mission is to revolutionize wellness by raising the bar on the safety, efficacy, and sustainability of its products, without jeopardizing the environment.

To us, sustainability isn’t just a marketing slogan – it’s at the center of our process and our products. It’s the starting point of our science,” said Cavan Farley, President of Landkind. By leveraging Double Rainbow’s HARMONY platform, we’re raising the bar on safety, efficacy, and purity to meet the standards consumers should expect, while doing all we can to ensure the longevity and vitality of our earth — because our own vitality depends on it.”

By leveraging Double Rainbow's HARMONY platform, we’re raising the bar on safety, efficacy, and purity to meet the standards consumers should expect, while doing all we can to ensure the longevity and vitality of our earth — because our own vitality depends on it.
Cavan Farley, President of Landkind

Landkind is launching as a wholly-owned subsidiary of DoubleRainbow Biosciences, with plans to launch its first dietary supplement product later this year.

About Landkind

Landkind is an entirely new class of sustainable supplements, born from mother nature’s blueprint and precision-engineered to advance human health. Our revolutionary process enables us to harness the intelligence of evolution to create wellness products that are identical to what we find in nature. From how we source and produce, to how we test and measure – we’re fundamentally changing the way wellness products are made. Learn more at www.landkind.health

About Double Rainbow

Double Rainbow is a sustainable biotech company harnessing the power of natural evolution through bioengineering to improve the quality of human health and ensure the sustainability of our planet. By leveraging advances in the areas of genomics, metabolomics, and synthetic biology we are accessing the richness and efficacy of natural chemistry like never before, to bring therapeutics and bioceuticals to the world at scale without harming the environment. Learn more at www.doublerainbowbio.com.

Media Contact:

Grant Smith
VP, Corporate Strategy & Chief Brand Officer of Landkind
317 – 518-9807
grant.smith@doublerainbowbio.com

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